Title:  Senior Director, Database Management and Analytics

Division:  Institutional Advancement & Alumni Affai
Schedule:  Monday - Friday, 8 am - 5 pm
Work Location:  Hybrid
Salary Range:  $116,313 - $145,000
FLSA Status:  Exempt
Requisition ID:  14960


Reporting to the Executive Director of Philanthropic Operations, the Senior Director of Database Management and Analytics provides database management, database analytics, and reporting expertise to the Baylor College of Medicine (BCM) fundraising organization and is responsible for providing strategic vision to support the institution’s fundraising and engagement efforts. This position supports the Office of Institutional Advancement and Alumni Affairs in fundraising efforts by managing the Database Management and Analytics team to develop customized information and analyses that contribute to building and maintaining donor relationships and strengthening donor connections. In addition, this position helps develop the structure and procedures and identifies and implements tools for analytics, predictive modeling, metrics, and other reporting activities.

The Office of Institutional Advancement and Alumni Affairs recognizes the importance of work-life balance. This position has the opportunity to work from home partially as part of our hybrid remote/on-site work arrangement.  

The Office of Institutional Advancement and Alumni Affairs serves the mission of Baylor College of Medicine, the No. 1-ranked medical school in Texas for research and primary care, the largest recipient in Texas of National Institutes of Health research funding and home to the No. 1-ranked genetics department in the U.S.  As part of the OIAAA team, you will inspire donors and Baylor alumni to give through a variety of ways to advance the College's priorities across four mission areas: healthcare, education, research and community.  


OIAAA activities encompass fund development - at all levels up to major gifts - alumni relations, philanthropic communications, corporate relations and volunteer programs. You'll also play a mission-critical role in Baylor's quest to power the future of health, from helping secure funding for cutting-edge cancer research to obtaining scholarships for aspiring physicians, health professionals and scientists. Our success depends on attracting, promoting and retaining top-notch talent like you.   


OIAAA is committed to Baylor's values of respect, integrity, creativity, teamwork and excellence. We strive to maintain a welcoming and supportive environment where you can apply and grow your talents and skills in support of our vision of improving health through science, scholarship and innovation. To go far, we must go together. Consider joining Baylor College of Medicine and its 120-year legacy of caring for Houston, the state of Texas and the world.


Internal title:  Senior Manager, Data Analytics; Working title:  Senior Director, Database Management and Analytics

Job Duties

  • Reviews all report requests to determine requirements and completes scoping calls with clients as needed to ensure accuracy of requests.
  • Responsible for evaluating the integrity and reliability of the Advancement Office’s CRM and all other systems, tools, and apps.
  • Establishes and maintains security levels for the database.
  • Plans and implements CRM and database software upgrades in conjunction with the Information Technology Department.
  • Provides vision, oversight, and management for the Database Management and Analytics team. 
  • Prepares, administers, and monitors annual work plans and goals of the Database Management and Analytics team.
  • Devises and manages a comprehensive Database Management and Analytics program, including but not limited to: predictive modeling, wealth screening, and data mining and benchmarking.
  • Oversees the data entry, data maintenance, and data analytics processes for all current and new constituents in the advancement databases, including, but not limited to, contact information, employment history, wealth information, relationships, affiliations, donation history, event attendance, etc.
  • Develops and produces analyses and reports on ongoing fundraising history, alumni engagement metrics, prospect pool status, list generation, and other business intelligence used to inform the strategic management of fundraising and engagement operations campus-wide.
  • Produces and maintains the team’s suite of reports utilizing Sequel Servers, Power BI, Tableau, or Microsoft Access, which are used to pro-actively manage the business operation.
  • Identifies and provides training, tools, and resources for Database Management and Analytics team in order to be effective and successful in identifying, reporting on, tracking, segmenting, and analyzing prospects and donors.
  • Oversees compliance with government regulations and reporting standards for the Council for Advancement and Support of Education (CASE) standards and Voluntary Support of Education (VSE).
  • Establishes and disseminates guidelines and procedures for campus-wide database management and ethical utilization donor information and tracking interactions with alumni and prospective donors.
  • Supervises the data entry process for alumni, donors, and all advancement constituencies.
  • Performs various data entry tasks and works on maintaining and correcting data on the system.
  • Provides CRM training sessions for new staff.
  • Supervises the student-alumni conversion process by checking and reviewing all degrees entered in the CRM.
  • Introduces and manages special projects which may involve researching new markets, financial trends, industry analysis, and large fundraising campaigns; keeps current on research and fundraising trends through regular contact with development and research colleagues at peer institutions as well as vendors. Facilitates ongoing educational meetings on fundraising or philanthropy trends for the Advancement team.

Minimum Qualifications

  • Bachelor's degree.
  • Five years of relevant experience.

Preferred Qualifications

  • Minimum 8-10 years of direct experience in database systems.
  • Deep understanding of computer systems for fundraising functions: Raiser’s Edge, Blackbaud CRM, Omatic, Papersave, SQL, SAP BusinessObjects, MS Office Suite with an emphasis on Excel.
  • Demonstrated knowledge and expertise in database management, with specific experience in process analysis and business analytics including expertise in modeling and data analysis, preferably in a Higher Education environment. 
  • Proficiency in the establishment and administration of relationship management: experience shaping and implementing the policies for tracking, coding, and reporting on data sets that measurably enhance the performance of fundraising efforts.
  • Ability to communicate with technical staff, and non-technical staff and a demonstrated understanding of data analysis. 



Baylor College of Medicine requires employees to be fully vaccinated -subject to approved exemptions-against vaccine-preventable diseases including, but not limited to, COVID-19 and influenza.


Baylor College of Medicine is an Equal Opportunity/Affirmative Action/Equal Access Employer.